Welcome to the official website of IALM – MAJED ASKAR

About Majed Askar

Step into the world of Majed Askar, where passion meets precision. With over 32 years of experience and a master’s degree in hairdressing from Germany, Majed has redefined professional haircare in the Arab world. Through his brand, Naturelle Cosméticos, he brings high-performance hair treatments trusted by salons and stylists across the globe.

Our Achievements

IALM products are trusted by over 2,000 professional salons Around Morocco

Our protein, shampoo, and mask have been used in more than 50,000 successful haircare sessions

IALM has reached stylists and beauty All Around Morocco

+500 Certified Stylists Trained